Customer Stories
Brimborg
Brimborg sets a new standard for quality service with A365.
Customer Stories
Brimborg
Brimborg sets a new standard for quality service with A365.
Customer Stories
Brimborg
Brimborg sets a new standard for quality service with A365.
Headquartered in Reykjavik since 1964, Brimborg expanded steadily and grew to be the automotive leader in Iceland, distributing cars, busses, trucks, and construction equipment. However, In the early 2000’s, Brimborg noticed that their present systems and infrastructure were restraining the business from future growth. The company had been running their business through outdated systems that worked in silo and operated in its own ‘bubbles’. One system was purely for its workshops, the other system for vehicle and equipment sales and a completely different system for its finance module.
With rising competition and emerging digital technology, Brimborg knew they had to address the elephant in the room and determine the underlying root problems that may be causing the ripple effect of its separate systems.
Brimborg chose Annata to provide them with a cloud based, unified business solution that could digitally transform all their business processes.
“When we met Annata, they had developed a Microsoft Dynamics solution that has helped us to innovate our company, improve customer satisfaction and helped us open new workshops where we get all the sales figures immediately and use this data to adjust our marketing. Annata became the solution provider that really understood the business.”
Egill Jóhannsson
CEO, Brimborg Iceland.
Headquartered in Reykjavik since 1964, Brimborg expanded steadily and grew to be the automotive leader in Iceland, distributing cars, busses, trucks, and construction equipment. However, In the early 2000’s, Brimborg noticed that their present systems and infrastructure were restraining the business from future growth. The company had been running their business through outdated systems that worked in silo and operated in its own ‘bubbles’. One system was purely for its workshops, the other system for vehicle and equipment sales and a completely different system for its finance module.
With rising competition and emerging digital technology, Brimborg knew they had to address the elephant in the room and determine the underlying root problems that may be causing the ripple effect of its separate systems.
Brimborg chose Annata to provide them with a cloud based, unified business solution that could digitally transform all their business processes.
“When we met Annata, they had developed a Microsoft Dynamics solution that has helped us to innovate our company, improve customer satisfaction and helped us open new workshops where we get all the sales figures immediately and use this data to adjust our marketing. Annata became the solution provider that really understood the business.”
Egill Jóhannsson
CEO, Brimborg Iceland.
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